In February 2025, TheUpgrade.ai delivered a comprehensive, custom-designed AI training program for Compass Data Center's marketing and communications teams. This two-day immersive workshop equipped their professionals with practical AI skills to enhance creative workflows, streamline content creation, and maintain their distinctive brand voice in an increasingly AI-driven landscape. The training resulted in significant workflow optimization, enhanced crisis communication readiness, and empowered teams with tools to amplify their thought leadership in the data center industry.
Compass Data Center operates at the intersection of technology infrastructure and sustainability, providing data center solutions for enterprise clients, cloud service providers, and hyperscale operators. Their marketing and communications teams were facing increasing demands to produce more relevant content across multiple channels while maintaining their position as thought leaders in a rapidly evolving industry.
<aside> "Our industry is hungry for information and content that's relevant to them, and we can't produce it fast enough. The ability to address trending topics quickly, pulling from our extensive knowledge base since 2011, and making it relevant is invaluable." — Marketing Team Lead at Compass Data Center
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After extensive consultation with Compass leadership, we developed a customized workshop focused on practical applications rather than theoretical concepts. Our program was structured around: